DIKSIA.COM - Business travel is an essential part of many professionals' careers, whether it is for attending events, meeting clients, or exploring new opportunities. However, business travel is not the same as it used to be before the pandemic. The world of corporate travel has undergone significant changes and transformations, driven by various factors such as technology, sustainability, well-being, and generational preferences. In this article, we will unveil the key trends, tips, and tricks for business travel in 2024, based on the information we found from various sources.
The Rise of Bleisure Travel
One of the most prominent trends in business travel is the rise of bleisure travel, which is the combination of business and leisure. Bleisure travel allows professionals to extend their work trips to include some personal time, such as sightseeing, cultural experiences, or relaxation. Bleisure travel can offer many benefits, such as reducing stress, increasing productivity, enhancing creativity, and improving work-life balance.
According to a survey by Hilton, 46% of global full-time and self-employed workers plan to travel for business or bleisure in 2024, with levels varying by country and generation. Employees in India (65%), UAE (64%), and China (60%) are most likely to be traveling for business or bleisure. Globally, 53% of both Millennial and Gen Z employees plan to travel for business in 2024. Moreover, over 30% of millennials and Gen Z plan to extend their business trips to include leisure components, and 29% of Gen X and 27% of millennials plan to bring a friend along on their business trip.
To cater to the bleisure travel trend, many hotels and airlines are offering flexible and attractive packages, such as free or discounted nights, complimentary upgrades, loyalty points, and access to amenities and services. For example, Hilton offers a WorkSpaces by Hilton program, which allows guests to book a day-use room with Wi-Fi, desk, and other essentials, as well as enjoy the hotel's facilities such as fitness center, pool, and restaurant.
The Shift to Smaller and Emerging Destinations
Another trend in business travel is the shift of corporate meetings and events to smaller and emerging destinations, away from major urban centers. This trend can be attributed to several factors, such as the high costs, congestion, and competition associated with large cities, as well as the desire to explore new and diverse contexts and opportunities.